Stand Out. Use Some Ink.

We have a guest writer for today’s newsletter. Every once in awhile, we run across an article that just sounds like it belongs in our blog. This is one of them. It’s short, but right on the money. Find out more about Daniel at the bottom of the article.

“Text me”

“Shoot me an email”

“Facebook me”

“Twitter me”

“I’ll forward you think link”

“Just Google my address and it will show up”

“You have a new E-Card”

“You’ve received an E-Vite”

In a digital world the pen has lost it’s value. Or has it? I would suggest that the pen has increased in value. No one writes letters anymore, and rarely does anyone write even quick hand written notes. What if you did?

What if you took 5 minutes to send somebody a hand written note and mailed it to them, stamp and all? What if you wrote your spouse or a co-worker a written note? What if the prospect you just got off the phone with received a nice, written note thanking them for their time and for considering your business — before your next follow up call?

Here’s my guarantee: 99 times out of 100 it will be the ONLY one they get all week. Probably all month. Maybe even all year.

Go down to your office supply store and invest in some pens (yes, they still sell them) and a stack of simple stationary. Leave them on your desk or in your car as a reminder of your new goal to write no less than 2 notes a week. Try it for a month. People will actually thank you for the note next time they see you. When was the last time someone thanked you for an email or text you sent them?

Daniel Tardy is Director of EntreLeadership Promotions for Dave Ramsey. If you’ve never heard of Dave Ramsey or EntreLeadership, you really, really need to visit their website. Dave’s Financial Peace University and EntreLeadership programs have been two of the most positive, powerful influences in our first 10 years of business. One of the reasons Dave’s company is so successful is that he hires really smart, hardworking people like Daniel. Check out Daniel’s blog for more great thoughts on customer service, sales, and leadership.


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